Message & Media
Defining key tenets to build the foundation, developing themes that resonate and creating content to match each channel. Messages for internal and external audiences and stakeholders, B2B and B2C.
Digital & Social Media
Getting the right message to the right audience at the right time, on the platforms that maximize your impact. Working as an extension of your digital team, enhancing capabilities, aligning tactics with communication strategy and advising on the risks and benefits of online activities.
Earned Media & Media Relations
Developing pitches that win, understanding the rhythm of the 24/7 news cycle, using the full spectrum of media outlets to tell the story. Using decades of major-market and small-town media experience to help you understand the modern news environment, including whether, when and why to use proactive or reactive media tactics including statements, interviews and news conferences.
Enhancing communications skills and techniques to prepare messengers for internal and external audiences, media interviews, business pitches. Assessing, refining and developing communications skills will prepare your leaders for everything from public hearings to media interviews, board meetings to award ceremonies.